Last Modified: January 5, 2021
IMPORTANT NOTE – Our Notice of Privacy Practices is a separate document that governs how medical information about you may be used and disclosed in connection with the Health Care Services in accordance with the Health Insurance Portability and Accountability Act (“HIPAA”).
II. INFORMATION WE COLLECT ABOUT YOU AND HOW WE COLLECT IT
Information About You and Your Health Care Treatment and Payment.
We collect several types of information from and about users of our Website, including:
Information by which you may be personally identified, such as name, mailing address, email address, telephone number and account information, postal address, gender, occupation, billing and collection information that you provide to us, information related to your eligibility for the Health Care Services, or any other information collected on the Website that is defined as personally identifiable information under applicable law (“Personal Information”).
Clinical or patient information or data, including PHI or other health-related information. This includes information collected in connection with your use of the Website that may be necessary for you to receive Health Care Services, including previous doctors, applicable clinical history and condition, blood pressure reading and other clinical and health information, and any other information exchanged in emails, texts, telephone or video chats or calls between you and eMed, eMed’s third-party partners, or your medical providers and their professional entities.
Information about your Internet connection, the equipment you use to access our Website, and usage details.
Information about you that does not identify you individually, such as whether you are a current user, your product interests, location or demographics, or information related to your inquiry or request.
Any other information we specifically request.
We collect this information:
Directly from you when you provide it to us.
Automatically as you navigate through the Website (e.g., usage details, IP address, and information collected through cookies, web beacons, and other tracking technologies).
From third party intermediaries, for example, the physicians, medical professionals, and pharmacies with whom we partner to provide you with services.
Information You Give to Us.
The information we collect on or through our Website may include:
Information that we collect when you browse our website or download the mobile app. Even without creating an account, we still collect from you some of the information described in Section II: INFORMATION WE COLLECT ABOUT YOU AND HOW WE COLLECT IT.
Information that you provide on our Website, including information provided when you sign in or register for an account on the Website or for services provided by one of our affiliates, or through communications with you through the Website or as a result of any Health Care Services.
Information to process or respond to your inquiries related to requests for treatment, payment, customer service; and when you provide feedback on our Website, including payment processing information that includes billing information, such as a name, address, email address, and payment card information. When you provide or update your payment processing information, we transmit the payment via an encrypted connection to a third-party credit card processor. eMed does not collect or store your full credit card details.
Records and copies of your correspondence (including email addresses) if you contact us, such as when you report an issue with our Website or other services.
Information that you provide for display or posting on the Website, including information provided in social media and/or testimonials. If you provide a testimonial, your first name will be posted along with the testimonial. Please remember that testimonials are located in the public areas of our Website. Do not provide information for display or posting on the Website that you would not want others to save or share.
Your search queries on the Website.
Information We Collect About You.
As with many other websites and applications, as you navigate through and interact with our Website, we may use automatic data tracking technologies to collect certain information about your equipment, browsing actions, and patterns, including:
Details of your visits to our Website, including traffic data, location data, logs, language, date and time of access, frequency, and other communication data and the resources that you access and use on the Website.
Information about your computer and Internet connection, including your IP address, operating system, host domain, and browser type.
Details of referring websites (URL). We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking).
The information we collect automatically includes statistical data and may also include Personal Information. We may also maintain it or associate it with Personal Information you provide to us or that we collect in other ways or receive from third parties. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:
Estimate how individuals access and use our Website.
Store information about your preferences.
Speed up your searches.
Recognize you when you return to our Website.
We do not respond to “do not track” signals in your browser. We may also collect data by using “pixel tags,” “web beacons,” “clear GIFs” or similar means (collectively, “pixel tags”) that allow us to know when you visit our Website. Through pixel tags, we collect non-Personal Information or aggregate information that can be used to enhance your online experience and understand traffic patterns.
Information We Receive From Other Sources.
This is information we receive about you if you use any of the other websites we operate or other services we provide. We sometimes work with third parties and they sometimes provide information about you. We obtain information from such third parties with whom we work to provide you with certain services (including, for example, sub-contractors, analytics providers, advertising networks, and search information providers, or third parties who share your information to provide health care services to you, such as a medical provider including your information when they message or communicate with other medical providers or eMed).
In addition, we may use third-party providers to serve or track interactions on other websites. You may link to or access our Website using other third-party websites. Use of such third-party websites is subject to the terms of service and privacy policies of those third parties. eMed does not control the use of third-party technology or the resulting information and is not responsible for any actions or policies of such third parties.
Where permitted by applicable law, we may also receive Personal Information about you from third-party sources (e.g., lead generators) to determine whether a eMed product or service is right for you and to send promotional emails to customers and prospective customers.
We may combine information we receive from other sources with information you give to us and information we collect about you. Depending on the types of information received, we will use the information received from other sources or the combined information for the purposes described in Section III: HOW WE USE YOUR INFORMATION.
III. HOW WE USE YOUR INFORMATION
We may use information collected about you, including Personal Information, in the following ways:
To complete any registration or other transactions or actions you request online, such as payment processing, including determining eligibility for Health Care Services, use, and other benefits.
For treatment, payment, or health care operations purposes.
To communicate with you about our Health Care Services and information, products, and services that you request from us (which may include telephone, voicemail, email, SMS/text messages, or notifications within the Website).
To contact you if you receive Health Care Services resulting from your use of the Website.
To administer your account, including processing your payments and fulfilling your orders if you receive Health Care Services resulting from your use of the Website.
To operate the Website and perform any services associated with the Website, including providing you with technical support and to improve the Website and our products and services.
To provide you with information that you have requested or to respond to your inquiries.
To create de-identified information that cannot be used to personally identify you, such as aggregate statistics relating to the use of our service.
To measure or understand the effectiveness of communications (including advertising) that we send to you and others, and to deliver relevant communications to you and to provide you with communications from eMed, surveys, newsletters, and other information.
To better understand our audience.
To enhance the safety and security or performance of our products and services. This includes verifying your identity and preventing or detecting fraud or other unauthorized or illegal activities.
To design, develop, and communicate with you about our features, products, and services, or, subject to any consents or authorizations that are required by applicable law, those of our subsidiaries, affiliates, and parent companies and any of their related businesses and those of our third-party partners.
To notify you about changes to our services or the Website.
For any purpose where you have given your consent (where legally required).
To comply with applicable federal, state, and other laws and regulations.
IV. DISCLOSURE OF YOUR INFORMATION
For treatment, payment, or health care operations purposes.
To service providers that assist us in the maintenance, improvement, and optimization of our Website, such as service providers that help us run and maintain the technology and security infrastructure that support our Website or that provide services such as email delivery, auditing and similar services.
To medical providers, including without limitation, physicians, health care facilities and organizations, pharmacies, and laboratories, that provide any services to you, including medical providers with whom you communicate and/or medical providers who review your information in providing health care services to you. You acknowledge and agree that when medical providers provide services to you, the medical providers and all personnel of their professional entities may see any information you provide.
To eMed’s and its affiliated professional entities’ employees, or other third parties who provide services to eMed or an affiliated professional entity.
To our affiliates and their employees, including for the purpose of posting information or notifications about Health Care Services in your account.
To fulfill the purpose for which you provide it. For example, if you sign up for certain services, we may share your information in order to provide those services.
To third-party credit card processors via an encrypted connection so that they can process any payments by you.
To any third parties we believe necessary or appropriate to comply with applicable laws.
To entities that assist us with marketing and advertising.
For any other purpose disclosed by us when you provide the information or with your consent.
If we are under a duty to disclose or share your Personal Information in order to comply with applicable law.
With respect to de-identified information, for any purpose without restriction.
In the event of a sale, merger, consolidation, change in control, transfer of substantial assets, reorganization, or liquidation, we may transfer, sell, or assign to third parties information concerning your relationship with us, including, without limitation, Personal Information that you provide and other information concerning your relationship with us.
For any purpose related to our use of information as set forth in Section III: HOW WE USE YOUR INFORMATION.
V. CHOICES ABOUT HOW WE USE AND DISCLOSE YOUR INFORMATION
We strive to provide you with choices regarding the Personal Information you provide to us. We have created mechanisms to provide you with control over your information:
Do Not Track. We do not currently respond to “do not track” signals.
Promotional Offers from eMed, its affiliates, or third-party partners. If you do not wish to have your contact information used by eMed to promote our own products or Services, you can unsubscribe by going to your eMed account, click preferences, and click off for the communications that you do not wish to receive. If you are receiving email from eMed or from one of our third-party partners, but do not have an account with us, you can unsubscribe in the bottom of the email. If you are not able to unsubscribe online through one of those methods, please contact us and we can handle your request. You can also always exercise your right to ask us not to process your Personal Information for marketing purposes by contacting us at the address in Section XII: CONTACT INFORMATION. If we have sent you a promotional email, you may unsubscribe by clicking in the unsubscribe link in the bottom of the email.
Mobile Alerts Program. By joining the eMed mobile alerts program, you consent to receive recurring marketing text messages. Your consent to receive text messages is not a condition of purchase. Message (Msg) and data rates may apply. Carriers are not liable for delayed or undelivered messages. The eMed mobile alerts program is available in the US only. Standard messaging rates apply to your entry or submission message to any eMed text message service, our confirmation and all subsequent text message correspondence. Please contact your wireless carrier for information about your messaging and data plan(s). Your carrier may impose message or charge limitations on your account that are outside our control. All associated charges are billed by and payable to your mobile service provider. Data obtained from you in connection with our text message service may include your cell phone number, your carrier's name, and the date, time and content of your messages to us and other information that you may provide. We may use this information to contact you and to provide the services you request from us, and to otherwise operate, develop and improve the service. Your wireless carrier and other service providers may also collect data about your text usage, and their practices are governed by their own policies. For purposes of the Mobile Alerts Program, text messages will be sent only to the wireless telephone number provided by you. We reserve the right at all times to disclose any information as necessary to satisfy any law, regulation or governmental request, to avoid liability, or to protect our rights or property.
VI. DATA SECURITY
We have implemented measures designed to reasonably secure your Personal Information from accidental loss and from unauthorized access, use, alteration, and disclosure.
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share a password with anyone. The information you share in public areas may be viewed by any user of the Website.
Unfortunately, the transmission of information via the Internet is not completely secure. Although we will do our best to protect your Personal Information, we cannot guarantee the security of your data transmitted to our Website; any transmission is at your own risk.
When you use our Website there is a risk that your PHI will be stored unencrypted on your mobile device. We take a variety of technical safeguards to make sure that your PHI does not leak onto your mobile device but we cannot guarantee that these safeguards work.
VII. THIRD-PARTY PLATFORMS
VIII. NO SERVICES TO CHILDREN UNDER THE AGE OF 13
eMed does not provide services to minors under 13.
IX. CALIFORNIA RESIDENT PRIVACY RIGHTS
If you are a resident of California, the California Consumer Privacy Act (“CCPA”) provides you with additional rights regarding your Personal Information. This section describes the Personal Information we collect about you, how we use and disclose it, and how you can exercise your privacy rights under the CCPA.
For your Personal Information covered by the CCPA, your rights are described below.
Personal Information Disclosures
In the last twelve (12) months, we have collected the following categories of Personal Information about you:
Identifiers (e.g., name, mailing address, email address, and telephone number, as well as unique identifiers such as your IP address, account login information, cookies or similar data)
Characteristics of protected classifications under California or Federal law (e.g., your gender or age)
Internet or Other Electronic Network Activity Information (e.g., browsing history, activity, and service pages visited to help you get started, and information regarding your interactions with our Website)
Professional or employment-related information (e.g., your occupation)
Audio, video, electronic or similar information when you contact our customer care center by phone or participate in telephone or video chats or calls with eMed, eMed’s third-party partners, or your medical providers and their professional entities
Inferences drawn from the information identified above
We collect this Personal Information directly from you when you provide it to us; automatically as you navigate through the Website; or from third party sources to help us determine whether an eMed product or service is right for you and to send promotional emails to customers and prospective customers. For more information about the sources from which we collect your Personal Information, please see Section II: INFORMATION WE COLLECT ABOUT YOU AND HOW WE COLLECT IT above.
We collect and use your Personal Information for our own operational purposes to provide services to you; audit interactions on the Website; secure our Website and detect, protect, and investigate against security incidents; or improve our Website (e.g., identify bugs, repair errors, and ensure that services function as intended). For more information about the purposes for which we use your Personal Information, please see Section III: HOW WE USE YOUR INFORMATION, above.
The Personal Information we disclose is described in Section IV: DISCLOSURE OF YOUR INFORMATION above. In the last twelve (12) months, we have disclosed certain information to third parties (such as our service providers) as set out below for a business or operational purpose:
Categories of Personal Information
Categories of Third Parties
Identifiers (e.g., such as your email address, IP address, account login information, cookies or similar data)
Service providers who provide professional or technical support functions; Professional service organizations; Analytics providers for our website and platforms.
Internet or other similar network activity (e.g., browsing history, activity, and service pages visited to help you get started, search history, and information regarding your interactions with our Website)
Service providers who provide professional or technical support functions; Analytics providers for our website and platforms.
Service providers who provide professional or technical support functions; Analytics providers for our website and platforms.
Like many organizations, we engage third parties to help deliver interest-based advertisements to you and may make use of third-party tracking technologies or other online marketing services. In doing so, we may make available or transfer your Personal Information (e.g., Identifiers such as your IP address, Geolocation data, and Internet or other similar network activity) to third parties, such as advertising agencies, advertising services, analytics providers, sponsored content providers, social media platforms, and other similar technology companies. In certain cases, sharing data with these providers could be considered a “sale” under CCPA even though it is not a sale in the traditional sense. In the prior twelve (12) months, we may have sold (as defined by the CCPA) or disclosed for consideration certain categories of your Personal Information.
You may request to opt-out of these cookies on this website by contacting us at firstname.lastname@example.org. Please note that we collect cookies on both our mobile app and our website. To opt-out of the cookies in our mobile app, you may contact us at email@example.com. Please refer to Section V: CHOICES ABOUT HOW WE USE AND DISCLOSE YOUR INFORMATION for more information about other choices you may have for managing the collection of your Personal Information for analytics and advertising purposes.
California Resident Privacy Rights
If you are a California resident, you have the following rights:
Right to Know: You have the right to know about the Personal Information we collect, use, and disclose about you in the twelve (12) months preceding your request. Upon verifying your identity, we will provide you with the specific pieces of Personal Information we have collected about you. We also will disclose the categories of Personal Information we have collected about you and purposes for doing so; the categories of sources of that data; the categories of third parties with whom we shared it for a business purpose and our purposes for doing so; and the categories of third parties to whom we sold Personal Information and our purposes for doing so.
Right to Deletion: You have the right to request that we delete the Personal Information we collect about you. We will honor your request unless an exception applies, such as when the information is necessary to complete the transaction or contract for which it was collected.
Right to Opt-out of the Sale: You have the right to request that we do not sell your Personal Information to third parties. While we do not “sell” your data in the traditional sense, the CCPA defines this term broadly to include our use of certain third-party advertising and marketing services as described above.
Right to Non-Discrimination: We do not discriminate against you for exercising any of your privacy rights under CCPA or applicable law, including discrimination in the form of: denying you goods or services; charging you different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties; providing you a different level of quality of goods or services; or suggesting that you will receive a different price or rate for goods or services or a different level of quality of goods or services.
How to Exercise Your Privacy Rights
E-mail us at firstname.lastname@example.org.
For “Right to Know” and “Right to Deletion” requests, we must verify your identity or authority to make the request and confirm the Personal Information relates to you, or others. To do so, we collect your name, e-mail address, phone number to verify your identity. We also may contact you by e-mail or by telephone to verify your identity and ask you additional questions so that we can match your identity with the data we have about you. In some instances, we may ask you to declare under penalty of perjury that you are the consumer whose Personal Information is the subject of the request.
You also may designate an authorized agent to make a request for you. To use authorized agent, you or your authorized agent must:
submit proof that the authorized agent is registered with the California Secretary of State and that you have authorized be able to act on your behalf,
submit evidence that you have provided the authorized agent with power of attorney pursuant to the California Probate Code, or
provide the authorized agent written and signed permission to act on your behalf, verify your identity with us, and directly confirm with us that you have provided the authorized agent permission to submit the request.
We may deny a request from an authorized agent who does not submit sufficient proof to act on your behalf.
X. GENERAL DATA PROTECTION REGULATION (“GDPR”)
We do not knowingly collect Personal Information about individuals residing in the European Union. If you believe we have collected or processed Personal Information about any individuals residing in the European Union, please contact us immediately at email@example.com.
XII. CONTACT INFORMATION
900 Biscayne Boulevard, Suite 1501
Miami, Florida 33132
If you have a complaint, you must submit your complaint in writing to:
900 Biscayne Boulevard, Suite 1501
Miami, Florida 33132